18 Restaurant Industry Statistics Operators Should know in 2021
Restaurant operators have been dealt a difficult hand throughout the pandemic. In order to stay ahead, they have had to embrace mobile app ordering and contactless delivery like never before. Let’s take a look at what this means for both consumers and operators alike. We put together 18 restaurant industry statistics operators should know in 2021.
Contactless Ordering
- Restaurants that are using online ordering for delivery and takeout expect 62% of revenue to come through those channels. (Square)
- 67% of consumers prefer to use a restaurant’s own website or app for food delivery. (Square)
- 3 in 4 restaurants plan on offering contactless ordering and payment options across all channels. (Square)
Millennials and Gen Z use apps to order their food
- 49% of Gen Z respondents are willing to try a new restaurant that offers drive-thru or pick up. (Bluedot)
- 44% of consumers say local markets, restaurants, and grocery stores are the first small businesses they’ll return to in 2021. (Constant Contact)
- Gen Z and Millennials lead the pack when it comes to fast food and delivery apps. They are 2X more likely to download a delivery app and 3.5X have ordered from fast food apps when compared to Baby Boomers. (Bluedot)
- A whopping 88% of respondents believe that a drive-thru with 4 cars or more is considered a long line. (Bluedot)
- 91% of restaurants have or plan to invest in automation technology. (Square)
18 Restaurant Industry Statistics Operators Should know in 2021
Online reputation is more important than ever
- 68% of all adults say they’re more likely to purchase takeout food from a restaurant than they were before the outbreak. (National Restaurant Association)
- 62% of those surveyed said a website has impacted their decision to order delivery or takeout from a restaurant. (MGH)
- 56% of surveyed diners say that mobile-friendly websites are very important. (MGH)
- 87% of consumers read online reviews for local businesses in 2020 – up from 81% in 2019. (BrightLocal)
Restaurant ordering trends to consider
- Online driven sales will continue to grow and reach more than half of the industry by 2025. (Incisive)
- 76% of restaurants plan to continue offering contactless tech. (Square)
- The average restaurateur expects that 62% of their 2021 business revenue will come from delivery and takeout. (Square)
18 Restaurant Industry Statistics Operators Should know in 2021
- Online food and beverage transactions have grown by 93% since the beginning of the pandemic. (Forter)
- 90% of consumers say they use takeout at least once a month. (National Restaurant Association)
- Only 18% of operators offer mobile ordering via their own app. (National Restaurant Association)
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